The 2023 Toyota Crown: Redefining Luxury with Hybrid Power

The 2023 Toyota Crown: Redefining Luxury with Hybrid Power

Welcome to the future of luxury sedans, where Toyota sets the bar high with its all-new, all-hybrid, all-wheel-drive 2023 Crown. This innovative vehicle marries style, comfort, and advanced technology, providing drivers with the ultimate driving experience. With a starting MSRP of $45,590, the Toyota Crown is now available in three distinct grades, ensuring there's a perfect model for every discerning driver.


Rediscover the Joy of Driving

The Toyota Crown is a game changer in the automotive market, offering an alternative to the growing popularity of SUVs and crossovers. As Cyril Dimitris, Vice President of Toyota Canada, states, "the Toyota Crown offers many drivers ample reasons to rediscover the driving fun, style, and comfort of a beautifully designed, well-engineered sedan."


An Elegant Design for a Royal Experience

Exuding elegance and sophistication, the Crown's aerodynamic design is accentuated by striking elements, such as large-diameter alloy wheels and sleek lines that flow along the flanks. The result is a dignified appearance and powerful curbside presence.


Inside, the first-class cabin combines luxury and practicality. With ample space for up to five adults, the Crown's interior boasts rich materials and finishes for a truly premium experience. Instrumentation and controls are thoughtfully placed, ensuring a distraction-free driving experience.


Two Electrified Powertrains for Enhanced Performance

The 2023 Toyota Crown provides drivers with a choice of two hybrid powertrains. XLE and Limited models are equipped with the Toyota Hybrid System, which combines a 2.5L four-cylinder engine, two electric motors, and an electronically controlled continuously variable transmission. These models deliver 236 horsepower and an estimated fuel efficiency of 5.7L/100km (city/highway combined), along with on-demand AWD powered by a rear-mounted electric motor. 


For those seeking a more exhilarating experience, the Platinum model features the HYBRID MAX powertrain, boasting 340 horsepower, a 2.4L turbocharged engine, high-torque electric motors, and a direct shift six-speed automatic transmission. With an estimated fuel efficiency of 7.8L/100km (city/highway combined), the Platinum model also includes full-time electronic AWD, a rear eAxle, and Toyota's Adaptive Variable Suspension system.


Innovative Technology for Seamless Connectivity

All Toyota Crown models are equipped with the advanced Toyota Multimedia system, featuring a 12.3-inch touchscreen, intuitive touch and voice activation controls, and seamless connectivity via the Toyota App. Additional standard technology features include a 12.3-inch multi-information display, the Toyota Smart Key System with Push Button Start, and a wireless charging system.


Uncompromising Safety for Peace of Mind

Safety is paramount in the Toyota Crown, as evidenced by the inclusion of the Toyota Safety Sense 3.0 bundle of active safety technologies. Designed to enhance driver awareness, decision-making, and control, a backup camera complements this suite of features, the Blind Spot Monitor System with Safe Exit Assist and eight airbags.


In summary, the 2023 Toyota Crown is a revolutionary sedan that combines luxury, performance, and safety in one stylish package. With improved powertrains, sophisticated technology features, and uncompromising safety systems, the Toyota Crown is truly redefining what it means to be a luxury sedan.